The Wall Street Journal

Advertising firms Omnicom and Interpublic nearing merger that would reshape industry

Advertising firms Omnicom and Interpublic nearing merger that would reshape industry
Publicis has won such major advertising accounts as Lego. (Image: Getty)
The Wall Street Journal
By Suzanne Vranica and Lauren Thomas Omnicom Group is in advanced talks to acquire Interpublic Group, a deal that would create the world’s largest advertising company, according to people familiar with the matter. A transaction could be announced as early as this week, some of the people said. The exact terms of the deal being discussed couldn’t be learned. The all-stock deal is likely to value Interpublic at between US$13 billion and US$14 billion (NZ$22.29-NZ$20b), excluding debt, some of the people said. Interpubli...

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