Sponsored: JCDecaux pioneering environmentally friendly outdoor advertising

JCDecaux concept bus shelter – Paris, France.

Wed, 06 Apr 2022

Almost 60 years ago, the modern bus shelter was invented in France. They’ve come a long way since then.From simple structures in Lyon, installed and paid for by outdoor-advertising company JCDecaux as a way to place marketing signs around public transport stops while also supporting communities, they are now futuristic shelters that prioritise green design to reduce their impact on the urban environment.“JCDecaux has led the way in efforts to reduce the impact of outdoor advertising on the planet by adopting sustainable business pra...

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