Simple, simplest, simplistic: where community trust study went wrong

Simple, simplest, simplistic: where community trust study went wrong
Albert Einstein suggested there are limits to simplicity. (Image: Getty)
David Chaplin
Everything, according to a quote attributed to Albert Einstein, “should be made as simple as possible, but no simpler”.Whether Einstein used those exact words is, like everything, a matter of debate but Quoteinvestigator.com nails down the epigram’s origin to a 1933 Oxford University lecture where the still-most-famous scientist stated:“It can scarcely be denied that the supreme goal of all theory is to make the irreducible basic elements as simple and as few as possible without having to surrender the adequate...

More Opinion

IPOs: Baby Come Back
Opinion

Simon Robertson: IPOs: Baby Come Back

With IPOs, there's no steady state, just opportunities. 

The pragmatism behind the WorkSafe reforms
Law & Regulation

Mike Mercer: The pragmatism behind the WorkSafe reforms

The greatest risk right now is not the reform itself, but how it is being received.

Mike Mercer 13 Jun 2025
Will Paypal co-founder Max Levchin return?
Opinion

Robbie Paul: Will Paypal co-founder Max Levchin return?

The golden age of golden visas is dawning in New Zealand.

Robbie Paul 12 Jun 2025
The rise of 'vibe coding'
Opinion

Peter Griffin: The rise of 'vibe coding'

Vibe coding could become the most efficient way to prototype new products.

Peter Griffin 11 Jun 2025