‘We’re not successful yet’: Kevin O’Sullivan’s long game with Nui Markets

‘We’re not successful yet’: Kevin O’Sullivan’s long game with Nui Markets
Kevin O'Sullivan. (Image: Supplied)
Riley Kennedy
When Kevin O’Sullivan set out to start up Nui Markets, he envisaged it would be much bigger than it is today.He believed it could be a multi-billion-dollar business.While the founder and chief executive of the digital agri-commodities trader is somewhat more realistic now, O’Sullivan believes Nui is nowhere near as big as it could be – yet.“In my own head, we’re not successful yet.”Can do it betterNearly 13 years ago, O’Sullivan quit his “pretty well paid” job at OMFinancial as director...

More Primary Sector

Kiwifruit record: Zespri achieves $5b sales milestone
Primary Sector

Kiwifruit record: Zespri achieves $5b sales milestone

Zespri sold a record 220.9 million trays of kiwifruit in 2024-25.

Staff reporters 22 May 2025
Record gold prices boon for scrap buyers
Primary Sector

Record gold prices boon for scrap buyers

New Zealanders are looking for money to be made in their jewellery drawers.

Gregor Thompson 22 May 2025
Wine sector has harvest windfall, faces pricing pressures
Primary Sector

Wine sector has harvest windfall, faces pricing pressures

The harvest jumped as much as 39% compared with the prior season. 

Rebecca Howard 21 May 2025
Cold storage behemoth plans massive Canterbury facility
Primary Sector

Cold storage behemoth plans massive Canterbury facility

Lineage had the biggest IPO on the Nasdaq last year.

Oliver Lewis 21 May 2025