Theme tunes: reality repeats

TV was one of the first themes for a fund. (Image: Getty)

Wed, 13 Apr 2022

Blame TV, according to Morningstar.In a new report on the thriving ‘thematic’ fund sector, the research house tracks case zero back to 1948 when the “Chicago-based Television Shares Management Corp launched The Television Fund”. “This fund sought profit from the burgeoning television industry at a time when there were about 1 million television sets in the United States and colour television was about to make its debut,” Morningstar says.If TV switched on the theme game, fund marketers have since channel...

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