‘Bite-sized’ digital content is past its due date

‘Bite-sized’ digital content is past its due date
Method Studios co-founder Sam Ramlu shares her perspective on creating digital content and experiences as the company approaches its 21st birthday. (Image: NZTech)
Ben Moore
Samantha Ramlu feels a weight of responsibility as a highly successful digital marketing producer.Ramlu is the co-founder and managing director of Method Studios, the agency behind experiences like the Art Aquarium at Sea Life Kelly Tarlton’s, which lets customers create a bespoke digital fish to swim in a digital tank.She spoke to BusinessDesk ahead of her appearance at the launch of NZTech week on Monday.With the company approaching its 21st birthday next month, she has seen the world of digital content change dramatically from the dawn...

More Technology

ACC-backed Basis launches world first smart panel
Technology

ACC-backed Basis launches world first smart panel

Forget fomo, this smart device combats folo. 

Xero’s Melio ‘leap of faith’
Markets Analysis

Xero’s Melio ‘leap of faith’

The NZ-founded company’s giant-killer dreams in the US hinge on this huge bet. 

Tip to companies: Beware of promoting AI in products
Technology

Tip to companies: Beware of promoting AI in products

Buyers have less trust – and less interest – in products labelled as powered by AI.

Review: Logitech LIGHTSPEED G522 headset
The Life

Review: Logitech LIGHTSPEED G522 headset

Sometimes you need to sacrifice unnecessary add-ons for comfort and functionality.